Social media management is not just a service; it is a profession. It is good that many businesses have recognized the power of using the services of a social media partner , and they are ready to invest by engaging only professionals to be their partners. You, as a marketing manager or small business owner, will be in a position to engage a team or agency to manage your social media communication. Here are some essential questions to ask when choosing your social media partner. 1. Who will manage your social media accounts? To make a deal with the director and the most experienced team members is one thing. Another thing is which member of the team (or members) will be directly responsible for managing the social media accounts. You can ask about his experience and responsibility with other clients. Who to look for when you need info or want to suggest something. 2. Does the agency develop a social media strategy? A strategy is a key to effective targeting and developing ...