Do you have your own email list? Take advantage of this trend to your advantage and send attractive email marketing campaigns that will motivate and remind your customers to take a specific action. If your business requires communication with your customers periodically to inform them of your activities, promotions, new products - you need to send an email newsletter. Email marketing helps you connect with your customers to promote your offer and increase sales. An attractive headline and quality content of your message increase its chances to be read and opened. The idea of email marketing is to get your message over to your customers and help your product or service be sold. Recent research shows that the return on investment in email marketing is on average 3,800% for every one dollar spent on email marketing. Email marketing is an efficient channel and allows for further improvement in your sales strategy by measuring the performance and success of your marketing campaign. What